Step 15 of 26

Explore the AI built into Pages ⭐

Your page is built β€” now explore the AI that's embedded in Pages: refine copy in place, spin up content variants, and analyze the page for search and AI discoverability.

1. Quick Actions on your copy

Select a text field on the canvas, then in the right-hand pane click Content β†’ Optimize content (for page content, use the Optimize content button in the left-hand pane). Apply a quick action:

  • Improve writing Β· Fix spelling and grammar Β· Make shorter Β· Make longer Β· Summarize Β· Change tone Β· Translate Β· Adhere to brand

Compare Original ↔ Optimized, reiterate via History, then Keep optimized. (An empty field? Ask the AI to write it from scratch.)

Tip

If a brand kit is assigned to the site, Adhere to brand keeps the copy in Sage's tone of voice.

2. Create content variants

Instead of replacing the text, turn an AI-optimized version into a variant:

  • Create A/B test β€” generate two variants from an optimization and test which performs best against your goal.
  • Personalize β€” create audience-specific variants so different visitors see copy tuned to them.

3. AEO/SEO analysis

Run the AEO/SEO Researcher agent (in Agentic studio) to audit your page for both SEO (Google) and AEO β€” answer engine optimization β€” i.e. how your page shows up in AI search like ChatGPT, Copilot, Perplexity, and Gemini. It surfaces high-intent keywords, content gaps, and AI-citation readiness with actionable recommendations.

Note

This is the difference SitecoreAI makes: assistants refine and vary content in place, while agents (like AEO/SEO Researcher) run deeper, multi-step analysis β€” both without leaving the platform.

References: Optimize content with AI Β· A/B test with an AI-optimized variant Β· Personalize pages with AI Β· AEO/SEO researcher