Review your assets & automatic checks

The moment you upload, Content Hub runs a set of automatic checks in the background — then you give the assets a quick review before they're ready to use.

What Content Hub checks automatically

No action needed here — just watch it happen:

Processing & renditions — each upload triggers jobs (Fetch → Processing → Distribution) that generate thumbnails and preview renditions. Track progress under Background processes (top-right). When a thumbnail appears, it's done.
Duplicate detection — Content Hub flags files that already exist so you don't pile up duplicates.
AI-generated content detection — assets created or edited with AI tools (ChatGPT, Adobe Firefly, …) are auto-detected via C2PA metadata and marked with a ⭐ "Created or edited using AI" indicator.

Tip

You can filter on the AI generated facet to find AI-created or AI-edited assets — handy for governance and brand checks before a campaign goes live.

Review and approve

Your uploaded assets start in the Created state on the Create page.
Select them and click Submit for approval — they move to the Review page with the status Under review.
On the Review page, click Preview, then Approve (status → Approved) or Reject (you'll be asked for a short reason).
With the right permissions, you can Direct publish to approve and publish in one step.

Note

Review status shows on each thumbnail: New (grey) · Approved (green ✓) · Rework (orange) · Rejected (red). Need to give feedback? Use Annotate to mark up the image and @mention a teammate.

Warning

Only Approved assets become available and searchable for use on your landing page — so approve the ones you want before the next steps.

References: Asset review · Detecting AI-generated content